Smuuti Skin

Smuuti Skin is a fruit-powered K-Beauty skincare brand, founded in 2023 and designed in Finland. One of the Nordics’ fastest-growing skincare brands, Smuuti has sold 3M+ products and is available in 2,000+ stores across Europe. Affordable, easily accessible and made for a new generation. 100% vegan and cruelty-free. Built with our community, Smuuti has a highly engaged and active fanbase. With 200K+ followers across social media, our community is at the heart of everything we do.

What product categories does your brand offer?

Skincare

What is your brand's price positioning?

Masstige

What is the typical RRP range of your products?

£15–£30

Which attributes best describe your brand/products?

Vegan,Cruelty Free,Innovation-led

What stage is your brand at?

Scaling

Which certifications/accreditations does your brand currently hold?

ISO

Address

Yrjönkatu 23B
Yrjönkatu 23B
Helsinki
Uusimaa
00100
Finland
Smuuti Skin Strawberry Boost Capsule Cream
What it is: A soft lotion-based cream with popping Vitamin C capsules to brighten, even skin tone, and boost your natural glow.What it does: Targets dullness and uneven skin tone with Strawberry Extra …
Smuuti Skin Strawberry Boost Toner Pads
What it is: Double-sided Vitamin C toner pads for brightening, gentle exfoliation, and soothing hydration in one multi-tasking step.What it does: Targets dullness and uneven skin tone with Strawberry …
Smuuti Skin Peach Barrier Toner
What it is: A rich, milky toner that hydrates, softens, and boosts your skin’s glowWhat it does: Strengthens the skin barrier and brightens with Peach Extract, Peach-derived Ceramides and 2% Niacinami …
Smuuti Skin Pear Balance Serum
What it is: A milky, fast-absorbing serum that soothes sensitive, irritated skinWhat it does: Reduces redness, soothes and balances skin with Pear Extract, Prickly Pear Extract and Centella AsiaticaWh …
Smuuti Skin Pear Balance Toner
What it is: A hydrating gel toner that boosts glow, smooths, and refreshes your skinWhat it does: Balances, plumps, and gently exfoliates with 3% PHA, Pear Extract, and Prickly Pear Extract. Leaves yo …
Smuuti Skin Watermelon Lip Mask
What it is: A nourishing lip mask with a fresh watermelon scentWhat it does: Keeps lips plump and ultra smooth – perfect as an overnight treatment or as a glossy balm during the dayWhy you'll love it: …
Smuuti Skin Watermelon Sorbet Balm
What it is: Our bestselling cleansing balmWhat it does: Effectively melts off makeup, dirt and sunscreen, leaving your skin soft and fresh without residueWhy you'll love it: It removes all makeup, eve …
Smuuti Skin Watermelon Sun Cream SPF50+ PA++++
What it is: A lightweight daily sunscreen that protects, hydrates, and boosts your natural glowWhat it does: Shields against UVA & UVB rays (SPF50+ PA++++) while hydrating with Watermelon Extract, Hya …
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