iuve

High SPF meets everyday colour.

IUVE is a British beauty brand creating sheer, buildable multi-balms for lips, cheeks and eyes, combining high SPF and UVA protection with vitamin C, vitamin E and hyaluronic acid.

Born from postgraduate research into SPF makeup and skin ageing. Independently SPF and UVA tested, dermatologist tested on sensitive skin and ophthalmologist tested.

Wear the colour. Keep the protection. Stay looking like you, for longer.

What product categories does your brand offer?

Skincare,Colour Cosmetics / Make-up

What is your brand's price positioning?

Premium

What is the typical RRP range of your products?

£31–£50,£15–£30

Which attributes best describe your brand/products?

Vegan,Cruelty Free,Science-led,Innovation-led,Indie / Independent,Dermatologist Developed / Approved

What stage is your brand at?

Pre-launch

Which certifications/accreditations does your brand currently hold?

Not Applicable

Address

71-75 Shelton Street
Covent Garden
London
WC2H 9JQ
United Kingdom
IUVE Multi-Balm High SPF Illuminating Range
Product features and benefits:Sheer and layerable for buildable colour and an instant, natural glow, our Illuminating range for lips, cheeks and the eye area comes in both a versatile Compact format, …
IUVE Slimline Multi-Balm High SPF Colour Range
Product features and benefits:Sheer and layerable for buildable colour and an instant, natural glow, the Slimline is a precision applicator giving greater control in the lips and eye area, for detaile …
IUVE Compact Multi-Balm High SPF Colour Range
Product features and benefits:Sheer and layerable for buildable colour and an instant, natural glow, the Compact is our most versatile format, for lips, cheeks and the eye area - an everyday essential …
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